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Kwik Fit British Touring Car Championship defending champion Ashley Sutton renews sponsorship deal with accountants Croucher Needham

Ashley Sutton will defend his Kwik Fit British Touring Car Championship title with renewed support from long-term sponsor Croucher Needham.

The former Birchwood High School student has secured a sixth consecutive year of backing from the accountancy firm, which was co-founded by company director Simon Needham in 2007 and has a branch in Bridge Street, Bishop's Stortford.

Sutton, 27, has enjoyed huge success during the partnership, including winning the drivers' championship twice as well as claiming titles in the independent drivers' and Jack Sears Trophy categories.

Ashley Sutton has renewed his sponsorship with Croucher Needham. Picture: Jakob Ebrey Photography (44950665)
Ashley Sutton has renewed his sponsorship with Croucher Needham. Picture: Jakob Ebrey Photography (44950665)

"I'm over the moon to continue my partnership with Croucher Needham into the 2021 season, especially given the current climate we all find ourselves in," said Sutton. "It is a real testament to the relationship we have that they're back on board.

"They joined me when I started my BTCC career back in 2016 and have been on this amazing ride ever since.

"The support that Simon and everyone at Croucher has provided has been second to none and I'm looking forward to representing them as I look to retain my title."

This season's championship is scheduled to get under way at Thruxton on the weekend of May 8-9, when Sutton will be at the wheel of his Infiniti Q50 representing Laser Tools Racing.

He finished the 2020 campaign with a 14-point margin of victory over runner-up Colin Turkington.

"Last year was an amazing result for Ash, and watching his unique overtaking style and being crowned BTCC champion was a highlight of a year most of us would rather forget," said Needham.

"Let's hope that 2021 brings the fans back to the circuits and we can all enjoy watching Ash defend his title. It is always a pleasure working with Ash both on and off the track."

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